New Delhi, April 24, 2024 Zee Anmol Cinema 2 is designed to captivate the youth demographic aged 15-30. Recognizing the evolving tastes and preferences of young viewers, the channel offers a dynamic mix of South dubbed and Hindi content, promising to keep audiences engaged with a blend of entertainment from both industries.
Playing on the fact that there is no other Hindi movie channel catering to the needs of young rural viewers, Zee Anmol Cinema 2 aims to fill this gap by establishing a personal connect with audiences and owning the distinct space of “Naye Bharat Ka Naya Saathi”. Business Head – Mr. Ruchir Tiwari, said, “Zee Anmol Cinema 2 is a testament to our unwavering commitment to delivering entertainment experiences, catering specifically to the diverse preferences of millions of our Indian audiences. This channel is built keeping the youth consumers’ lens & sensibilities in mind. Through everything we do, the goal is to ensure the audiences never miss out on their daily dose of entertainment.”
With an extensive collection of over 300 titles, the channel aims to enhance the television viewing experience for millions of DD Free dish subscribers nationwide.